FirstHand
My attempt to chronicle the evolution of digital platforms in banking and adjacent markets—from the inside of a $300B global bank.
Former President & CDO • Led digital transformation serving 200M+ customers •Read my full story →
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Deep dive into the latest trends shaping the digital banking landscape
Apple Ecosystem Is a USD 100 Billion BFSI Opportunity in India
In Sriperumbudur and Hosur, the factory floors tell a new story. What once produced wires and plastic for local markets now ships iPhones to the world. Apple exported USD 25 billion worth of iPhones in the first half of FY25, and India is on track to hit USD 50 billion by year-end — almost 4% of the MSME economy. Beyond Foxconn and Tata, hundreds of smaller suppliers are scaling up with Apple, employing 350,000 Indians today and potentially 1 million by 2030. This manufacturing boom is also a finance story. Vendor credit, export finance, insurance, EMIs, and employee loans together could unlock a ₹7 trillion BFSI opportunity by 2030. It’s a replay of the Maruti-Suzuki effect in the 1980s — when auto suppliers grew into global giants. Now, Apple is catalysing the same transformation in electronics, but at global scale and speed. Every iPhone exported isn’t just a product. It’s credit, insurance, IPOs, and housing loans in motion. An Apple a day doesn’t just make India happy — it makes Indian BFSI very happy.
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About Me
I'm Akhil Handa, and I've spent the last two decades working in digital banking and financial services. Most recently, I served as President & Chief Digital Officer at Bank of Baroda, where I led digital transformation initiatives across 25 international markets, helping serve over 200 million customers.
I use FirstHand to share what I've learned about the evolution of digital platforms in banking. Having worked at institutions like JPMorgan and contributed to digital finance policy, I try to offer practical insights on where the industry is headed.






